Moose Toys

Celebrating 10 Years of SuperHappy Moments

The Moose Happy Kids Foundation is celebrating its 10‑year anniversary, marking a decade of delivering joy, play and smiles to children facing hardship around the world.

Founded in late 2015 by the team behind Moose Toys, the Foundation was created with a simple mission: to ensure every child has access to moments of happiness, no matter their circumstances. Over the past 10 years, it has helped more than five million children globally, partnering with over 100 charities, hospitals and community organisations across eight countries.

From children in hospitals to families affected by crisis or disadvantage, the Foundation uses the power of play to bring comfort, laughter and hope when it’s needed most.

A Decade of Impact

  • $21+ million AUD donated to charities and community partners
  • $1+ million AUD in toys and play experiences delivered each year
  • Over five million SuperHappy smiles created worldwide
"Bringing joy to kids is at the heart of Moose. Giving back isn't an add-on for us, it's part of our ethos and a key reason why the Moose Happy Kids Foundation exists," Solomon said. "The Foundation was built on a simple idea: that every child deserves moments of joy, no matter their circumstances. Over the past 10 years, we've seen firsthand how something as simple as a toy or a moment of play can bring comfort, laughter and hope to children going through incredibly difficult times," said Paul Solomon, Executive Chairman of Moose Toys.

Looking Ahead

As Moose Toys has grown globally, so too has the Foundation’s reach, supporting children across Australia, the USA, Europe and Asia. With the support of long‑standing charity partners and passionate Moosies through the GiveSuperhappy staff program, the Foundation is focused on the future.

Looking ahead, the Moose Happy Kids Foundation aims to deliver 10 million SuperHappy moments by 2035, continuing to turn moments of hardship into moments of happiness - one smile at a time.

Want to Learn More?

Find out how the Moose Happy Kids Foundation is creating SuperHappy moments around the world - and how you can be part of it here.