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Shopkins in the Wall Street Journal! Not Just for the Holidays: Tiny Toys Get Shoppers in Stores Year Round

Tiny collectibles including Shopkins, Num Noms and Tsum Tsum are helping toy retailers solve an age-old problem: how to get people into their stores year round, not just at Christmas. Continue reading here: www.wsj.com/articles/not-just-for-the-holidays-tiny-toys-get-shoppers-in-stores-year-round-1481112002